About Elm Tree Electric
The Story Behind Elm Tree Electric
Company names come from all sorts of places. Sometimes it is whatever domain was still available, or the founder's last name. Our sister company Lumenate is a play on words. Once in a while, though, a name carries something more personal. Elm Tree Electric is one of those.
Elm trees are known for being strong but flexible. They stand for the idyllic life, a place of coolness and peace under the canopy where you can quiet the noise and focus on what matters most. For our founder, Luther Tanley, nothing matters more than his faith and his family, and in particular his three daughters:
Emily, Lola, and Mia.
Luther always called his daughters his metaphorical elm tree, and the fact that their initials spell ELM only made the case. Emily, his oldest, suggested he get an elm tree tattoo to remind him of that greater purpose. Luther figured a strong, beautiful elm might one day look more like a weeping willow as he aged, so he did one better and named his electrical company after his girls.
That purpose still sets the tone. We work hard for our clients and for each other, and we want you to get great service from a company you trust and enjoy working with. Like an elm, we stay strong but flexible, shaping the work around what each client needs. And when we head home to the people we love, we are reminded of what it is all for: faith and family.
Elm Tree Electric Today
Today, Elm Tree Electric is a full-service electrical company working with homeowners and businesses across greater Nashville. The name is newer, but the crew grew out of the Lumenate family, which has worked in the area for more than a decade.
The founding values still run the day-to-day. We show up when we say we will, explain the work in plain terms, and treat your property the way we would treat our own. A panel upgrade, a repair, or the wiring for a new build all get the same standard: do it right and stand behind it.
Brad Norton
Head Licensed Electrician
Meet Our Team
Brad Norton was born in Nashville and is proud to call it home. He came to the trade out of a real love for it, and it shows in his work: deep knowledge of electrical systems and a close eye for detail. From lighting installations and advanced diagnostics to everyday repairs, he treats each job with the same mix of technical skill and problem-solving. Brad has a knack for understanding what a client is picturing and turning it into something real.
Away from the panel, he is a dad to his son and daughter and spends his free time with his wife, Brittney. When he is not with family, Brad keeps up with where the trade is heading, which lets him offer both proven fixes and newer solutions as the field changes. Customers count on him for showing up on time, catching the small things, and sorting out complicated problems without the runaround.
Reliable, professional, and devoted to his work and his family, Brad is a steady presence for the whole team.
Serving Homes and Businesses Across Nashville
For homeowners, that runs from adding a few outlets to upgrading a panel or wiring a remodel. For businesses, it means dependable electrical work that keeps your doors open and your team working. One company, licensed for residential and commercial jobs alike. The full list is on our services page.
Part of a Trusted Family of Local Companies
Elm Tree Electric is one of three connected companies, all founded by Luther Tanley and rooted in Brentwood.
Lumenate is greater Nashville's outdoor lighting specialist, with more than ten years designing and installing patio, landscape, holiday, and smart lighting. Its projects run from a single fixture to estates, universities, and municipal work.
Mavien handles the smart side of the home. As a certified Control4 integrator, the Mavien team installs home automation, audio and video, Lutron lighting, motorized shades, and home theater systems.
Why Nashville Chooses Elm Tree Electric
Elm Tree Electric is family-founded and local. Our electricians live in the same towns they work in, so you are dealing with neighbors rather than a national chain and its rotating subcontractors. One company covers both residential and commercial jobs, with the wider Lumenate and Mavien teams on hand when a project also touches lighting or smart-home systems.
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